Google AdWords is an online advertising program that uses a combination of keywords and Pay-Per-Click to make the advertiser’s website link appear at the top of the search result listings. The 2Marketing PPC team in Toronto will run your AdWords campaign from beginning to end. We will perform a thorough keyword analysis to make sure we include the best possible keywords in your ad. We will also keep a close watch on what your competitors are doing so that we can make sure you have the edge.
Our job is far from over when your ad has been placed. As the traffic to your site steadily grows, we will analyze where your visitors are coming from, how much of your daily AdWords budget is being spent and how many users are spending time looking around on your website. Using the results, we can work on converting more visitors to users and planning future campaigns.